Press

Read press releases on our events, studies, media cooperations, products and academic projects. For more detailed information and any press-related inquiries, please write to press@mindtake.com.

  • MindTake Research investigates shopping phenomenon Black Friday

    43 percent of Austrians specifically informed themselves about deals before the big Black Friday shopping event. More than half of the Austrian shoppers have made use of this year’s Black Friday offers.

    More details in German here

  • May we introduce? Melanie Cevik!

    Melanie Cevik is working in the Back-Office team at MindTake Research. In this interview, the passionate dancer tells us about the things that make her job enriching, that she loves listening to music by Frank Sinatra around Christmas time and why she sometimes makes Kaiserschmarrn for the whole team.

  • Employer Branding: This is how you reach the talents of Gen Y & Z

    For the master thesis by Lisa-Marie Viehhauser, student of Digital Marketing & Communication at the University of Applied Sciences in St. Pölten, MindTake Research investigated the connection between the employer brand of a company and the interest of the Generation Y and Z in a potential job.

    More details in German here

  • Klaus Oberecker is nominated in the category Innovation for Digital Superhero 2019

    In cooperation with iab austria, the specialist media portal INTERNET WORLD Austria is looking for the superheroes of the Austrian digital community. The founder of MindTake & Reppublika, Klaus Oberecker, is nominated in the category Innovation for the Digital Superhero 2019. The voting will take place online as of 1 November.   

    More details in German here

  • May we introduce? Nikolett Hegedüs!

    Nikolett Hegedüs is the first (and hopefully not the last) female Software Developer for Reppublika. In this interview Nikolett tells us that she plays the synthesizer and the piano, she loves developing software that makes other people’s lives easier and she likes both - dogs and cats.

  • Group of Best Ager spends around 156 euro monthly on online shopping

    The retail association has Mindtake Research investigate the online usage behavior of the 55+ target group. As some of the results show, the generation 55+ prefers to use the social media channels WhatsApp and Facebook and purchasing on account is their most popular payment method.

    More details in German here

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